Hey traveler, new store Diesel in Venice Italy? Yes: Piazza San Marco!

If you’re going to Venice and you’re a fashion lover, we have good news for you: the iconic brand Diesel has just opened a new store in the heart of the lagoon city.

In this guide by Venice Insider Guide, you’ll find out everything you need to know about this new opening and how Diesel Jeans is making its mark in Venice.

New store Diesel in Venice Italy

New store Diesel in Venice in Piazza San Marco

The new brand Diesel store is located in Piazza San Marco in Venice, one of the most famous places in Venice.

This is a big comeback for the brand in the city, after the closure of the previous store in Campo San Bartolomeo.

The renovation of the new space, which used to host the Markus glass shop, cost around 10 million euros and turned it into a modern and cutting edge fashion boutique.

Where is the new store Diesel in Venice, Italy?

store brand Diesel Jeans in Venice

Where is the new store Diesel in Venice, Italy? Piazza San Marco.

San Marco

The store is located in Piazza San Marco, in the historic Procuratie Vecchie, under the Napoleonic Wing.

This is a strategic location for Diesel Jeans, in the heart of Venice’s luxury shopping district, alongside other high end brands such as Marni, Jil Sander and Maison Margiela, all part of the OTB group.

Diesel in Venice opening hours

The news store Diesel Jeans in Venice in Piazza San Marco is open:

  • Monday: 10:00 AM – 7:00 PM
  • Tuesday: 10:00 AM – 7:00 PM
  • Wednesday: 10:00 AM – 7:00 PM
  • Thursday: 10:00 AM – 7:00 PM
  • Friday: 10:00 AM – 7:00 PM
  • Saturday: 10:00 AM – 7:00 PM
  • Sunday: 10:00 AM – 7:00 PM

You have plenty of time to visit during your stay in Venice.

Diesel in Venice Italy: Days of operation

The store is open 7 days a week, from Monday to Sunday, so you can visit any day of your Venetian adventure.

Who opened the new Diesel store in Venice?

The new store Diesel in Venice was opened by Renzo Rosso, founder of the brand and president of the OTB (Only The Brave) group.

Rosso is well known not only for his influence in the fashion world but also for his strong ties to Venice, where he has a home and has supported big restoration projects like the Rialto Bridge through his foundation.

OTB opens boutiques of its brands in Venice for the 2025 Biennale

To coincide with the 2025 Venice Biennale, OTB has expanded its presence in the city by opening new flagship stores for its top brands.

This is part of a wider strategy to combine fashion and culture in one of the most unique cities in the world.

Diesel, Jil Sander, Maison Margiela and Marni in Venice

Alongside the new Diesel boutique, OTB has also opened brand-specific stores for Jil Sander, Maison Margiela and Marni in Venice.

These openings will make the shopping experience in the city even better, with visitors able to access the latest fashion collections in a historic and cultural context.

The OTB Group

OTB (Only The Brave) is an Italian fashion holding founded by Renzo Rosso, which owns several top brands including Diesel, Maison Margiela, Marni, Jil Sander and Viktor & Rolf.

The group is known for its boldness, innovation and strong support to creativity in the global fashion scene.

Diesel in Venice: In conclusion

If you’re going to Venice and want to dip into Italian fashion, the new Diesel Jeans store in Piazza San Marco is a must-visit.

Now that you've delved into everything you need to know about the new Diesel store in Venice, you're ready to go.

With its central location, stylish design and exclusive collections, it’s an unforgettable shopping experience in the heart of La Serenissima.

Happy travels and happy shopping by Venice Insider Guide!

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